In theory, all primary schools are the same. But, for us, the task was to visualize and describe that Højelse school is also something for itself. The school's core values ​​were revised to a "foundation" with 7 associated cornerstones "The world and us", "Community and us", "Learning and us", democracy and us" - and with that came a new logo and a new identity.

The idea behind the identity is that when you go to school, you have to learn new things – the students are unpolished and are preparering for a future they don't know. This is reflected in the expression of the logo and the identity. The logo is composed of icons for the 7 cornerstones and the illustration style is created so that both teacher and students can draw on the illustrations themselves.

Asap has given Højelse Skole a number of elements that the school can use to anchor its new identity: Illustrations, Word templates, PowerPoint templates, animations for SoMe, postcards, profile leaflets, stickers, postcards, flags and much, much more...